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5 Indian ads that show off Tanmay Bhat's inimitable sense of humor

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Piyush Singh
New Update
Tanmay Bhat

On Tanmay Bhat's birthday, we revisit some Indian ads that were made memorable with his unique comedic flair. 

There was a time when Indian ads were known and remembered for catchy jingles and quirky stories, but nowadays, not many of them stick with us for long. It is rare to find campaigns that leave a lasting impact that prompt discussions. Ad creators may hesitate to take risks, but whenever they do, we as an audience always end up discussing them. Thankfully there have been ads in recent times that focused on more than just the product and were able to stir a conversation. In this list of memorable ads, some can be credited to writer, comedian, and content creator Tanmay Bhat.

There was a time when most advertisements followed conventional themes, shying away from addressing sensitive or taboo topics. However, the recent collaboration between Ranveer Singh and Johnny Sins for Boldcare's advertisement was an exception that turned into a whole meme trend on social media. Written by Tanmay Bhat and his creative team, including Vishal Dayama, Puneet Chadha, Devaiah Bopanna, and Deep Joshi, the ad sparked significant dialogue about men's sexual health awareness making it the talk of the town. Those familiar with Tanmay's writing appreciate him consistently pushing limits creating something people can have a dialogue about. From his work at AIB to his meme reviews, Tanmay's writing always feels fresh and relatable and maybe that could be the reason why we love to revisit them. When it comes to advertisement, the Boldcare ad isn't the only time Tanmay has been in the headlines for his creativity. He has contributed to numerous other advertisements, consistently bringing his unique and quirky humor to the table. One may find incorporating the brand message with their sense of humor in a way that the audience remembers difficult, but Tanmay has always managed to do it flawlessly.

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Here is a list of ad campaigns that are a creative outcome of Tanmay's genius: 

Rahul Dravid - CRED

Who doesn't remember the series of Cred ads featuring different well-known celebrities? In 2020, one specific ad gave us an angry Rahul Dravid who ended up as the viral "Indiranagar ka Gunda" meme.

MS Dhoni/MC Stan - Fire-Boltt

This particular ad gave us a totally unanticipated collaboration.

Corporate Bidaai - Shark Tank India Season 3

The ad adds a dramatic and humorous twist to the typical experience of leaving your corporate job. Simultaneously, it highlights the increasing popularity of startup culture in India, with some credit attributed to shows like Shark Tank India.

Viswanathan Anand - Subway

If you've ever felt overwhelmed while ordering at Subway, the ad showed that you're not alone. A Subway ad featuring Vishwanathan Anand proves that even intelligent people can be baffled by the array of options available.

Karan Johar - Lenskart

An ad featuring Karan Johar and Peyush Bansal humorously showcases the wide range of stylish eyewear options available on Lenskart, all at unbelievable prices.

Happy Birthday Tanmay!

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