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Sanjanaa lalwani is out here making logos dance, twist, and come alive in ways you didn’t think were possible, and honestly, we can’t look away.
A logo is often the most immediate way people identify a brand, and the more thoughtfully it is designed, the more strongly it stays in people’s minds. While many of the most well-known brands today keep their logos minimalist, clean, and sober so that they are easy to recall, sometimes giving them a fresh and creative touch can make them feel even more engaging. Proving the same, creator and designer Sanjanaa Lalwani, is using her skills and platform to give logos for both imaginary and existing brands her own creative spin.
Instead of just being flat symbols, her versions move, breathe, and carry a kind of creative energy that makes you stop and look twice. It’s almost like she’s showing us what would happen if the world’s most recognized logos were given a fresh personality and a sense of playfulness. Her work makes you think about how even the biggest brands, if they played around with their logos in fun and interesting ways, could make themselves even more memorable to people. Her work is proof that logos don’t always have to stay still; sometimes, they just need a little movement and creativity to shine. Here are some of the most interesting animations she has shared.
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Take a look:
Do you think big brands should experiment more with their logos to make them feel fresher and more engaging? Share your thoughts with us in the comments below!
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