Sakshi Keswani joins us on this week’s Friday Follow as she talks about her experience as part of the content creation community and more.

It’s incredible to know that someone out there has managed to make a whole career out of something that’s a part of our break-time activity. One may think that making a 15-30 sec video is something anyone can do, but it takes effort and creativity to weave a story that can entertain an audience within the time limit. The popularity of short-video platforms has introduced us to a long list of creators who have become an unconscious part of our everyday entertainment. We cannot imagine a work break without scrolling through their page and indulging in everything they have to share with us. Content creator Sakshi Keswani has become a part of the online entertainment space with her quirky, funny content.

Sakshi who is now a well-known face on the short-video platform is making the most of the opportunity to share stories with her audience. It’s not a hidden fact that the lockdown was a major push for many to experiment with the creator world and try their chance at it. Sakshi is not different and joined the content community during the lockdown. She said, “I realized I had nothing else to do except to take this opportunity to begin my career as a content creator. I shed a lot of tears, and the next day I set off on my quest. It has been going well for the past 2 and a half years.”

The reach and the response that she received through this experiment changed her perspective on something that she started to pass the time. She realized the gravity of this new world and decided to take it seriously. Sakshi was always someone who was associated with art or as she describes it ‘coloring has been in her blood.’ Her art page @colourinmyblood shows us how she has been creating stories with paint before doing it on Reels with her acting. “When I sketch and create art, I feel satisfied, but then I realized that I prefer to work hard and accomplish more in life.” She continues to create art whenever she has the chance and enjoys the therapy it serves.

Apart from creating stories for her Instagram, she also enjoyed composing poems. Something she admired about herself as an artist. “When I first composed a poem about my hometown ‘Allahabad’, I was quite pleased with myself for being able to do so. Later, when I made a video, I realized that I was exactly where I wanted to be.”

If there’s any field that is known for its good and bad sides it’s the digital space. It’s important that creators have an open mind about this space so they can continue doing what they do. Being a part of this has helped Sakshi know what works for her audience and that has motivated her to find her own style. “The best thing is that you may display your work right away, receiving immediate affirmation, appreciation, and inspiration to do better. It is a dream come true for me to be able to produce material.”

Also Read: Vedant Kaushik is enjoying his passion for sharing his thoughts and ideas with content creation

Like a loyal artist, when asked which was her favorite video among the ones she has created, Sakshi knew better than to pick. She said, “I enjoy making all of my videos since they challenge me to go even more and to continue striving to go beyond my capabilities.” All the efforts that go into creating each video would not allow her to compare one to be better than the other. This has also resulted in her respecting her fellow creators. “It was due to “Mostlysane” that I began my adventure into content production. I essentially read a post where she described her story in terms of how she changed over the course of five years. I admire her a lot.”

Has life changed since your digital space popularity?

Obviously, a lot has changed in my life. I always wanted people to know who I am and what I did, but the amount of attention I am receiving now is rather overwhelming.

What is the best and worst part of being on social media?

If I’m being really honest with you, I’ve only encountered the best section of “Tough Wood” so far. I don’t have any other issues other than the fact that I spend a lot of time on social media.

What does your 3 am YouTube rabbit hole look like?

Inspiration, material, and a script that’s amazing, wonderful, and great. That is how my 3 a.m. YouTube binge looks.

One of the strangest and happiest DM you ever received?

It has been a long time since I’ve gotten a strange DM. I received a voice message from a girl telling me how ugly I am, how awful my nani is, and how she despises me. The very worst DM a person could ever send. However, the nicest direct messages I get are ones asking, “Will you marry me?” How are you, Sakshi? When will we get to watch your new video?

One message you would love to share with our readers?

The advice I have for my readers is to go with the flow, pursue your passion, and follow your heart. Make the most of today while you’re here living it because that’s when you have the most power.

If you haven’t yet, then you should check out Sakshi’s account and the content she has to share.

For more creator-related content follow us at @socialketchup