#KetchupTalks: Beauty blogger Umadevi aims at making beauty and skincare easy for netizens

Smrithi Mohan
New Update

Chennai blogger, Umadevi gets into a candid chat with us and shared her idea of creating content, interacting with the audience and more.

Makeup is not a synonym to beauty. But it is something that enhances one's beauty and makes a person feel confident in their own skin. While many are alien to the art of doing makeup there are a number of bloggers who are pro in this game. One such blogger is Chennai based beauty and lifestyle blogger Umadevi aka coffeetabletalksblog. A supermom following her passion, Umadevi is winning the internet with her hard work and perseverance. A body positivity influencer, she believes in keeping things simple and creating content that the audiences like.

In one of our recent talks with Umadevi and here is what she had to share with us:

1) What made you start creating content? And when did you start creating content?

"I started in Jan 2014, it was very random and the realised I loved this and yes you can make a career out of it"

2) What makes your content stand out?

"I feel when you talk the fact people will love your content."

3) How do you choose what to promote on your feed and what not to?

"I use stories to capture the interest of the audience, share the tease etc. I will not confuse my audience with the genre so always stick to what your audience will like."

Also Read: Body positivity influencers who are all about self-love

4) One instance/experience that made it all worthwhile?

"Nothing specific, I value all the blogger/YouTuber meets whether it is personal or official while collaborating or working with others we will learn more. Since content creation needs more experience, working with other creators will help us a lot."

5) What does a regular day look like?

"Plan - create content- edit and post. I do batch content so it can be both overwhelming or very smooth."

6) How do you make moolahs?

"Brand deals, youtube earnings and affiliates"

7) Where do you get ideas for your videos from?

"By listening to my audience, from comments, interactions and anything that my audience say I will put it in my list."

8) Weirdest brief ever received?

"When a certain brand asked to return the product after using it."

9) If not an influencer, what would you be?

"Of course, I was a Software Engineer, should have been coding somewhere in the US or UK."

10) Message/tips for upcoming bloggers

"Stay true to the content, the audience rest will fall in place. Numbers don’t count so don’t rush to get followers. Your Engagement rate matters not follow."

Here's how she replied to our Quick 5 -

Favourite meme template on social media? 

"Anything related to Tamil Comedy (Vadivelu)"

One celebrity you want to collaborate with?

"Samantha Ruth Akkeni"

Your favourite Influencer?

"Afsaana Sharof"

Weirdest or funniest comment you have received?

"That my voice is like Crow (it was when I had a bad throat)"


body positivity Beauty Blogger body positivity influnecer chennai based beauty blogger coffeetabletalks Umadevi