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#HowTo: Creating content as a mom blogger ft. Shweta Tanwar Mukherjee

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Smrithi Mohan
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Shweta Tanwar


Are you a new mom wanting to start creating content so you can share your parenting experience with the world? Check out these tips by Shweta Tanwar Mukherjee to guide you through it.

Raising a child who will go on to become an essential part of the community has to be the toughest job there is. We have seen parents and relatives sharing their own stories with new-to-be parents, but with changing times, we have new teachers on our social media sharing their experiences in parenthood that people can learn from. These influencers are using their platform to talk about their encounters as parents and what they feel has changed over time. These influencer tips come in handy and feel more relevant with changing times. As people enter into this new phase in their lives, many are trying to share the same journey with their audience online.

Content creation is the buzz and being called an influencer is the biggest flex that people can have. Even though it seems like an easy task, people often find themselves at a crossroads when they decide to pursue an entire career as a creator. Especially for people who are planning on creating content that is as niche as parenthood. For those who might be stuck on where to begin, mom blogger Shweta Tanwar Mukherjee has her own tips to share. An English literature graduate who also has an MBA in Marketing and Advertising, Shweta has been creating content to help young moms with their concerns. "Becoming a mom is a life-changing event that can open up new avenues of creativity and self-expression. Creating content as a mom can be a fulfilling and rewarding experience, allowing you to share your unique journey with others and build a community around your interests."

Also Read: Meet Bhavya Monga, the fashion and beauty influencer making a philanthropic impact

The creator had a list of tips that would help upcoming mom bloggers start their content creation journey.

Find your niche

As a mom, you have a unique perspective on the world, and you can use this to your advantage when creating content. Think about the topics that interest you and the experiences you've had as a new mom. Are you passionate about baby care, postpartum recovery, or mom wellness? Do you have a particular skill or talent that you can share with others? Whatever your niche, make sure it's something that you enjoy and feel confident talking about.

Start small

Creating content can be overwhelming, especially if you're new to it. Start small by writing a blog post or creating a short video. You don't need to have all the latest equipment or editing skills to get started. Use your smartphone and basic editing software to create simple, engaging content that showcases your real personality and thoughts or expertise.

Be supremely authentic

Authenticity is key when creating content. As a mom, you have a natural connection with your kid, don’t fabricate! Your content is a sneak peek into your real life so keep it original. Share your experiences, thoughts, and opinions in a genuine and relatable way. Your audience will appreciate your honesty and transparency, and this will help you to build trust and credibility.

Stay organized

Creating content can be time-consuming, especially when you have a busy family life to juggle. Stay organized by planning your content in advance and creating a content calendar. This will help you to stay on track and ensure that you're consistently creating and sharing content with your audience.

Collaborate with others

Collaborating with other moms/ creators or brands can be a great way to build your network and reach a wider audience. Look for opportunities to collaborate on projects or guest post on each other's blogs or social media accounts. This can help you to gain exposure and connect with other like-minded individuals.

Don’t get involved in the number game at the start. Keep creating, posting, and moving on to the next thing at hand! Patience and consistency will accelerate your growth over time. It’s significant to stay positive and focus on your content. Regular breaks and being relevant to the time will help you succeed and sustain in this system.

If you like her content, follow Shweta Tanwar Mukherjee on Instagram.

For more creator-related content follow us at @socialketchup

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