/socialketchup/media/agency_attachments/2025/01/15/2025-01-15t065936648z-magazine-logo-black.png){kind=logo}
/socialketchup/media/media_files/2025/09/16/sk-5-year-anniversary-2025-09-16-16-00-54.jpg)
/socialketchup/media/member_avatars/2025/09/07/2025-09-07t152351275z-whatsapp-image-2025-09-07-at-85341-pm-2025-09-07-20-53-51.jpeg )
Follow Us/socialketchup/media/media_files/2025/09/22/1000389170-2025-09-22-16-46-59.png)
From platform updates to viral creator collabs, here’s a look at last week’s biggest highlights in the creator space.
Nadeesh Bhambi makes a small yet notable cameo appearance in Netflix’s recent show Ba***ds of Bollywood. Sushant Divgikar was honoured with an award from the Board of Supervisors of the City and County of San Francisco, USA. Creator Shadab Jakati, who went viral after his video asking a shopkeeper, “10 rs ka biscuit kitne ka hai?” became a popular meme, was recently seen teaming up with Bhuvan Bam for a fun collaboration where they put a fresh twist on recreating his viral moment.
YouTube has introduced Demand Gen Drops, a monthly update designed to keep advertisers informed about new features and improvements in its Demand Gen tool. The first update brings conversion lift testing at lower spend levels, allowing advertisers to experiment across entire manager accounts or individual campaigns and gain useful insights while using less data. Not only that, YouTube has also introduced a set of generative AI tools for Shorts creators, including a custom version of Veo 3 called Veo 3 Fast, which enables the creation of video clips with sound at 480p and lower latency, making it easier and faster to produce short-form content. Instagram is expanding access to its “Shots” feature, which lets users take a “no-edit, no-filter” photo and share it with friends. Similar to BeReal, the feature encourages authentic snaps, while friends can view each image only once before it disappears, adding a Snapchat-like twist.
Also Read: No prep? No problem! Here’s your guide to effortless last-minute festive glam
Take a look:
What was your favorite highlight of the week? Tell us in the comments below!
For more such content, follow us on @socialketchup