In an exclusive chat with us, Sonam Chhabra talks about what returning to Cannes means to her, how her approach has changed over the years, and why seeing more digital creators at global events like this is a sign of changing times.
The 78th Cannes Film Festival is currently claiming all the buzz on the internet, and like every year, we are just as excited for what it brings. Whether it is the film screenings that lead to global conversations or seeing familiar faces make powerful fashion statements on the red carpet, it is a festive event. This year too, we have witnessed a lot of known names from the Indian film industry gracing the festival with their presence, and what has been equally in our conversations is the growing representation of influencers walking the red carpet. Among them, film personality and digital creator Sonam Chhabra made a stunning return to Cannes on Day One. Wearing a bold red outfit with a sheer long-sleeve top with black beading at the neck, a structured red vest with yellow stitching, and a matching red skirt, Chhabra got studded red gloves, a chunky belt with a cool buckle.
We caught up with her for a candid chat where she spoke about what keeps her connected to Cannes, how her approach to the red carpet has changed over the years, the intention behind her fashion choices, and her thoughts on the role of digital personalities on global platforms like these.
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Here is what she shared:
This isn’t your first Cannes rodeo. What keeps bringing you back to this red carpet year after year?
It’s the energy. Cannes has this unmatched mix of creativity, elegance, and global expression. Every year feels like a new chapter—new films, new people, new perspectives. And for someone like me who thrives on storytelling and reinvention, it’s a space that constantly inspires.
How has your approach to Cannes evolved since your first appearance?
The first time, I was just soaking it all in—wide-eyed and overwhelmed in the best way. Now, it’s much more intentional. I approach Cannes as both a celebration and a statement. I think about what I want to say—not just through my look, but through my presence. There’s a deeper sense of purpose now.
Do you feel a sense of responsibility now that people associate you with Cannes?
Definitely. When people begin to associate you with a global platform, it becomes more than just a personal moment. There’s a responsibility to represent—not just myself, but my culture, values, and industry. And I carry that with pride, but also with care.
What does Cannes mean to you personally, beyond the cameras and couture?
Cannes, to me, is about voice and visibility. It’s a space where stories meet style, and where creators from across the globe converge. Beyond the glam, it's an incredible reminder of how diverse and powerful creative voices can be when given the right stage.
What’s something people still misunderstand about creators being here at a film festival?
That we’re here just to pose for cameras. In reality, creators are curators of culture—we bring new narratives, fresh audiences, and digital influence that helps cinema evolve. We’re not replacing tradition; we’re expanding it.
You are walking the ramp for the second time. What past experiences are you packed with this year?
This time, I’m walking in with more calm and clarity. I’ve learned how to channel the nerves into presence. The first time was about the “moment,” but now it’s about the meaning behind it—what I represent, what I want to say, and how I carry that message with confidence.
Do you have any personal rituals before stepping onto the red carpet?
Yes! I take a few minutes alone—no phones, no chatter—just to breathe and ground myself. I remind myself of why I’m here. And I always call my mom just before—it’s become my little good luck tradition.
Tell us about the outfit. Was there a creative direction behind your look today? How involved were you in curating it?
This look was a collaboration of minds—I worked closely with the designer, stylists, and visual artists. The direction was rooted in symbolism and structure. I’m very hands-on; I need to feel aligned with every detail, from silhouette to story. For me, fashion isn’t separate from intention.
How far in advance do you start planning your Cannes look? Has that process changed over the years?
We usually begin brainstorming months in advance. Over the years, I’ve shifted from trend-based decisions to narrative-led ones. Earlier, it was about “what looks good.” Now, it’s “what feels authentic, and what does it say?” That shift has made the process more meaningful.
How do you decide what to wear each year? Is it about trend, narrative, or personal evolution?
It’s definitely narrative and personal evolution. Trends come and go, but storytelling through style leaves a lasting impression. I look at where I am in life, what I stand for at that moment, and then build a look that aligns with that energy.
You have made Cannes a part of your identity; what impact do you think that has had on your personal brand?
It’s allowed me to carve out a space where fashion meets purpose. I think people now see me as someone who brings depth to glamour. Cannes has amplified my voice globally, not just as a creator but as a cultural contributor—and that’s been transformative.
There is always a conversation around creators attending Cannes. While some raise questions, others support the idea. What do you have to say about this? How do you address the conversation?
I think it’s a healthy conversation. Evolution always meets resistance at first. Creators bring a different kind of influence—we’re storytellers of the now. We connect directly with audiences, and that’s powerful. We're not here to dilute the festival, we're here to diversify its reach.
Why do you think it makes sense to have creators walk at a global platform like Cannes?
Because cinema and content are no longer confined to just one medium. Platforms like Cannes need to reflect the changing face of storytelling. Creators are pushing boundaries, sparking conversations, and mobilizing communities. We’re part of the cultural dialogue—and Cannes is a stage for that.
If you have to say a few words about this year's Cannes Film Festival, how will you sum it up?
This year feels bold. It’s a festival of contrasts—classic meets contemporary, tradition meets transformation. There’s a sense of urgency in the stories being told, and a beautiful audacity in how they’re being expressed. It’s not just a celebration—it’s a reflection of where we are and where we’re headed.
What do you think of Sonam's outfit and her making a reappearance at Cannes? Share your thoughts in the comments below.
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