Indian stylist Aastha Sharma who’s behind making A listers of the industry look stunning, talks about her process, her love for the craft and more.
Styling and making someone look good is an art not everyone is very well versed with it. Fashion is something that needs great levels of comradery between art, creativity and culture that some manage to achieve through trial and error. Indian stylist Aastha Sharma is one among many talented artists in the fashion world who have been able to show off their love for dressing up over the years. She has been part of the industry, styling and making celebrities look like a billion dollars.
We’re always keeping an eye on celebrities on the red carpet. With every pose, flash and turn we get a glimpse of how exuberant they look. The one person responsible to make them look and feel confident is the stylist who spends days and hours putting the whole look together. Aastha belongs to this list of Indian stylists who are behind some iconic red carpet looks. She styled Aishwarya Rai Bhachchan for her 20th year at Cannes and made Olympic champion Neeraj Chopra look dapper while he receives the Padma Shri Award from President, Ram Nath Kovind.
If there was one event that had the entire world’s attention in 2022 it was the FIFA World Cup and Aastha became part of it too in the most stunning way possible. She had the chance to style Nora Fatehi who performed on the last day of the FIFA World Cup 2022, in a glamorous black sequined dress. The actress was part of a bunch of popular faces from around the world for the closing ceremony. She looked as glamorous as the event itself in her black bodycon dress.
We had the chance to get to know more about Nora’s look that added an extra magic to her electrifying live performance.
Here’s what Aastha had to share about the same!
What is your first fashion memory?
My mother in her beautiful printed sarees. I’ve been obsessed with hand-printed sarees ever since and especially her in them.
How did you become a fashion stylist and how do you define fashion?
I got into fashion styling by chance. I started working with various editorial stylists while still studying fashion and got passionate about it. My 3 years at Harper’s Bazaar magazine gave me the ground to make this my fashion career.
What’s your approach when you first start styling someone?
It is very important to understand the client’s personal style and comfort zone. I always try to bring in the changes slowly and steadily so they are comfortable and trust me and themselves enough to see a drastic style change over a person of time.
What’s the most fun and challenging part of being a celebrity stylist?
Meeting and working with a new set of talent on different projects, long but creatively satisfying hours, travel and constant ideating on new projects are what I love doing.
Can you talk about Nora Fatehi’s look from FIFA?
It was super exhilarating to be a part of her presence and performance at the FIFA fanfest and thereafter the closing ceremony. This being a milestone for an Indian Bollywood actor, singer and dancer to represent India at such a big level was super exciting for us all. Her look and outfits were to play a huge part and I was excited and proud to put it all together.
How did you decide the kind of ideas and materials you want for the look?
It had to be something unique, never seen before designed yet something that’s comfortable and practical for a stage performance. Play of colours, textures and workmanship was extremely critical and we made sure the outfits stood out amongst so many people around her.
If you could teleport yourself to a fashion era, where would you like to go?
Definitely 70s. I am a complete boho girl and love Boho fashion.
What did you like about that period?
The prints, the cuts, bold accessories, the fringe, the fur – the maximalism of putting it all together.
Any word of advice for up-and-coming fashion stylists?
Keep yourself up to date and work hard- consistency is the key, keep experimenting and never let your mind get blocked with just one way of working. Keep it evolved!!
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