#LetsKetchup: Here’s our list of influencer and creator milestones in 2022 that was an answer to every desi parent asking ‘social media bhi job hai kya?’
Who doesn’t want to be appreciated and rewarded? After spending hours, days, weeks and months on social media if there is one thing that should be clear is that people are not just enjoying the digital space but also making careers out of it. There was a massive surge of creators in the last two years and since then we have seen how other industries have recognised its potential. Every brand – product as well as individuals, are using these platforms and content creators to promote their own work. They have become celebrities who people look up to and admire. And in this year there have been moments when these creators were awarded for their continuous work on social media either through acting opportunities, brand endorsements, new ventures and more. As an appreciation to these social media stars, we made a list of creator milestones in 2022 that you cannot just miss out on.
Check them out!
Saloni Gaur and Shubham Gaur came up with their series “Bhai Behen vs the World” on Amazon mini TV. Shubham also got married this year!
YouTuber and actor Bhuvan Bam will be making his OTT debut with Hotstar Specials Taaza Khabar. The trailer was released this year and fans cannot wait to watch the show next year.
Sakshi Sindwani won the “Influential model of the year 2022” title at the Indian Fashion Awards.
Sushant was able to 18 transgender individuals with their education, 24 trans people with their monthly needs, and reassignment surgeries. They also became the first trans artist/performer/actor/dragqueen from INDIA to feature on the third largest billboard in Times Square.
Niki Mehra Madan got featured on the latest magazine cover of the Cultured Wedding Magazine.
Dolly Singh launches her candle collection.
Riya Jain launched her collection in collaboration with the fashion brand ‘UptownieXRiyaJain’.
Nagma Mirajkar was featured on the cover of iCraze Magazine, She Bazaar, Grandeur Lifestyle Magazine. She along with Awez Darbar were the showstoppers for Indian designer Archana Kochhar at the International Fashion Week Dubai.
Tanvi Geeta Ravishankar won the award for being the Best Body Positivity Influencer at the Impact Digital Influencers Award 2022.
Shivesh Bhatia won the Digital Influencer of the Year Award at the 11th Annual Indian Restaurant Awards 2022.
Vishnu Kaushal won the Best Actor Award for his performance in “Feels like Home”.
Larissa D’sa got certified as a P1 paragliding pilot.
Prajakta Koli was all over the internet this year with the 2nd season of her Netflix show Mismatched trending. She also had the opportunity to meet Trevor Noah and be part of YTFF in Singapore.
Radhika Bangia became part of Ranveer Singh starter Rohit Shetty film Cirkus
Patruni Chidananda Sastry conducted workshops on Drag at Udaan. They also continued to create awareness about the art of drag, queer freedom, and more
Karan Sonawane crossed 1M on Instagram, got verified, watched Manchester United win against Liverpool live, was awarded Editors Choice – Entertainer/Influencer of the Year and more
Shantanu Dhopè was awarded the title of ‘Beauty Content Creator of the Year’ by Elle India.
Masoom Minawala- walked twice at Lakme Fashion Week, showstopper at Milan Fashion Week, walked for Cannes thrice in a row this year, face for digital campaign of Estee Lauder
Yahya Bootwala did an India Tour that started on December 2. His first show was held in Dehradun.
Neel along with the Orange Juice Gang started his own mini-series on Instagram titled KID (Kalwa Investigation Department) collaborating with fellow creators.
Niharika NM was awarded Youth icon entertainer of the year at Cannes. She also made it to the Koffee With Karan couch with fellow creators and graced the Billboards for BoAt and Meta
Madan Gowri was also one of the few creators who made it to the billboards for Meta Creator day
Avanti Nagral released her debut Album “The quarter-life crisis”
Raj Shamani’s book “Build don’t talk” becomes an Amazon bestseller in the country.
Kompal Matta Kapoor was one of the showstoppers to walk the ramp for Payal Singhal at Lakme Fashion Week
Aksh Baghla made it to the Meta Creators Day billboard and also performed for his fans
Tarini Shah launched her own podcast titled ‘Tea With Tarini’ and also appeared on the Billboards for Lakme
Taneesha Mirwani started her podcast called ‘Life Lately’
Dev Raiyani did a 4 city tour for his album ‘The Percentage’
Ranveer Allahbadia had the chance to attend India vs Pakistan World Cup in Australia and Fifa world Cup in Qatar
Beauty and fashion blogger Himadri Patel started her own clothing brand DRI by HIMADRI
Musician Gravero made a mashup of the songs Unholy x Kehna hi kya and it was appreciated by not just his followers but American singer-songwriter Sam Smith himself.
Here’s hoping we get to see more of their achievements in 2023!
For more creator-related content follow us at @socialketchup
This article is a part of our #LetsKetchup series that sums up the year that was from our perspective! Hope you enjoy reading this series this time of the year!