Dubai-based Filmmaker and actress, Zenofar Fathima to host an online international competition ‘This is How We Do’ amid coronavirus pandemic.

People all around the world are utilizing their time at home amidst the global lockdown implemented due to the outbreak of the coronavirus pandemic. With all the production suspended and cinema halls shut to curb the spread of the virus, the demand for content on digital platforms has touched an all-time high. Realizing the gravity with which the film industry has been hit with a low blow, Dubai-based actress, filmmaker, producer, and an influencer, Zenofar Fathima, is all set to host an online international filmmaking competition, ‘This is How We Do’, for people of all age groups, with just the needed talent.

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#ThisIsHowWeDoIt What is your favorite craving?

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Fathima, who also owns the Zen production house, aims to help people showcase their creativity and talent in the areas of photography and filmmaking through this one-of-its-kind initiative. This competition, which was earlier hosted in 2019 in Dubai, has been designed and planned in a way that it stirs creativity, gives an opportunity to make some money, provides a break to people from the current situation, and helps them stay focused on overcoming this together in a playful manner. ‘This is How We Do’ competition will award prize money worth Rs. 20,000 (1000 AED) to the winner, and it doesn’t demand participants to leave the comfort and safety of their homes.

The contest will be judged by Zenofar Fathima herself, along with a few other esteemed panelists, one of them being the well-known Dubai-based social media influencer, Ajmal Khan. Besides, being a producer and filmmaker herself, Zenofar Fathima would be offering insights into the techniques of photography and videography, the right angles and props, and the process of creating the best from minimal things available. In her opinion, this initiative is inspired by her desire to guide her followers, fans, and audiences alike to advance their skills in the current phase of quarantine that allows plenty of time in hand.

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Speaking on this initiative, Zenofar Fathima, said, “It gives me immense pleasure to host something of this nature on a global scale. Looking at the response that we’ve garnered already, we have decided to host this competition on an on-going basis and there will be a winner announced every week. The best part is, age is no bar. Right from a 15-year-old to a 60-year-old can participate, hone their skills, portray their talent, and take-home lessons, tips, and rewards as a token of appreciation. We are looking forward to witnessing more responsible for this contest and then hopefully, with or without the pandemic, we’ll be able to bring out the best in people in the near future as well.”

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This Is How We Do – Round 1 Get creative to win a cash voucher of Aed 1000 and surprise goodie bags ? Please read the T&C’s: You must submit a video that includes the following: 1️⃣ The BTS (behind the scenes) footage of how you took your submission photo, and the submission photo itself. 2️⃣ If you are selected as a winner, you must be ready to verbally explain to judges through an online Q&A session how you have taken the photo e.g. processes involved, props used etc. 3️⃣ You can use models in your submissions, but submissions must be posted from the participant’s account only. 3️⃣ You do not have to use Tik Tok to create your video, it can also be an Instagram video. 4️⃣ There is no age limit for this competition. 5️⃣ To enter and become qualified as a participant in the contest, your submission post must tag @zenofar_fathima, @zenofer_fathima, @youthvlogawards_dxb and #ThisIsHowWeDoChallenge on Instagram and/or Tik Tok. 6️⃣ Submissions for Round 1 can be submitted from the 14th of May, 2020 onwards. 7️⃣ Each round of the competition will only come to an end when the competition has reached maximum entries. Good luck and Start shooting ?

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The idea of the competition is to not only encourage people to pursue their passion for filmmaking and photography but to also keep them engaged in doing something productive, which is the need of the hour.